Friday, May 16, 2008
08 | Berghaus, UK
Magazine Advertising Campaign, combination of x-ray style and photography
engineered
from the inside out
fiftytwo bones, tendons, ligaments and connective
tissue; all in constant motion. tensing, flexing and rotating with every
step. cushioning impact one moment, ‘locking’ into a powerful lever the
next. it’s only because the new explorer works in perfect harmony with
the complex biomechanics of your feet that real comfort, balance and
grip are possible. outdoor performance and out-of-the box comfort built
on inner strength and understanding.
