Friday, May 16, 2008
08 | Berghaus, UK
Magazine Advertising Campaign, combination of x-ray style and photography
engineered from the inside out
fiftytwo bones, tendons, ligaments and connective tissue; all in constant motion. tensing, flexing and rotating with every step. cushioning impact one moment, ‘locking’ into a powerful lever the next. it’s only because the new explorer works in perfect harmony with the complex biomechanics of your feet that real comfort, balance and grip are possible. outdoor performance and out-of-the box comfort built on inner strength and understanding.